Client: Waterloo Brewing
Agency: Zulu Alpha Kilo
Design Director: Dejan Djuric
Designer: Crystal Huang
Producer: Tim Lynch
Lead Studio Artist: Ashleigh O'Brien
Agency: Zulu Alpha Kilo
Design Director: Dejan Djuric
Designer: Crystal Huang
Producer: Tim Lynch
Lead Studio Artist: Ashleigh O'Brien
CHALLENGE
How can I use illustrations as the main element to design for Waterloo Signature Fall Series?
SOLUTION — WATERLOO SIGNATURE FALL SERIES
Waterloo Brewing was one of Zulu Alpha Kilo's clients. I designed and illustrated a new series for Waterloo Signature Cans. The idea is to use illustrations to enhance the new flavours while aligning with the brand's style. I played with scales, colours, visual balance and patterns to reach the client's ask and goal.
DESIGN TOUCH POINTS
Packaging Design, Illustration
